Toyota became the most valuable car brand in the world in 2021 after overtaking luxury carmaker Mercedes-Benz. The Japanese manufacturer’s brand value increased 2 percent to USD 59.47 billion, compared to USD 58.07 billion in the most recent calendar year. It is no secret that the global health crisis has caused a massive decline in the volume of passenger car sales in the luxury car sector.
|10 Most Valuable Car Brands||2021 Valuation In USD||2020 Valuation In USD|
|1. Toyota||59.47 billion||58.07 billion|
|2. Mercedes-Benz||58.22 billion||65.04 billion|
|3. Volkswagen||47.02 billion||44.89 billion|
|4. BMW||40.44 billion||40.48 billion|
|5. Porsche||34.32 billion||33.91 billion|
|6. Tesla||31.98 billion||12.41 billion|
|7. Honda||31.36 billion||33.10 billion|
|8. Ford||22.67 billion||18.51 billion|
|9. Volvo||17.75 billion||16.91 billion|
|10. Audi||17.18 billion||16.97 billion|
This brings the value of Mercedes-Benz to USD 58.2 billion, compared to USD 65.04 billion in 2020, a decrease of nearly USD 7 billion. Toyota has made a strong comeback recently and the impact on its sales has not been severe. In addition, improvements in volumes, particularly in markets such as China, where growth in the third quarter reached a staggering 50 percent in net profits, helped achieve this target.
Semiconductor shortages worldwide are holding back production as the industry recovers earlier than expected. Generally speaking, manufacturers suffer from production limitations that push them to take various measures. The third is Volkswagen, which was valued at USD 47.02 billion in 2021, up from USD 44.89 billion in the most recent period.
BMW ranked fourth with a valuation of USD 40.44 billion compared to USD 40.48 billion in 2020. BMW is behind its German brand Porsche, with a value of USD 34.32 billion in 2021 compared to USD 33.91 billion, while the electric vehicle manufacturer, Tesla, ranked sixth in the table of the ten most valuable automotive brands.
The US company was valued at USD 31.98 billion in 2021 compared to only USD 12.41 billion last year, outperforming traditional brands such as Honda and Ford. The Japanese manufacturer, in seventh place, is valued at USD 31.36 billion in 2021, compared to USD 33.10 billion last year. Ford Motor Company is ranked eighth with USD 22.67 billion this year.
Compared to 2020, Ford posted a profit of just over USD 4 billion. Volvo ranked before last with USD 17.75 billion compared to USD 16.91 billion, while Audi ranked in the top ten with USD 17.18 billion, compared to USD 16.97 billion in 2020.
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