Mahindra celebrates 1 lakh Jeeto truck sales

Launched in June 2015, Jeeto Load is the first product in its category with a modular range of eight mini-trucks to cater to the varied needs of the sub 1 tone load segment customers, Mahindra said in a statement

Mahindra & Mahindra celebrated a lakh sale of its Jeeto trucks on Friday and welcomed its customers from across India in a meeting to meet and greet Manoj Bajpai in Mumbai.

Launched in June 2015, Jeeto Load is the first product in its category with a modular range of eight mini trucks to meet the diverse needs of customers in the sub 1 tone cargo segment, Mahindra said in a statement.

The Jeeto diesel variant is available in the S, L and X series and is aimed at customers with 3 wheels, micro-trucks and mini-trucks. It is also available in a version powered by CNG.

According to the company, the truck has been designed for refined performance and offers fuel efficiency of up to 33.4 km / l.

Mahindra concluded the "Aapka Aabhaar, Ek Lakh Baar" campaign with 12,000 Jeeto customers across India participating and gaining the opportunity to meet the ambassador of Jeeto's celebrity brand, Manoj Bajpai.