Royal Enfield launched a series of aftermarket silencers for the Royal Enfield Classic 350, which remains one of the company's best-selling models. The prices of these final packages start at Rs. 3300 and go up to Rs. 3600.
- Royal Enfield is looking to go to great lengths to fully customize their bikes
- Royal Enfield 16 offers a different silencer option to choose from
- Aftermarket silencer options will have different finishes and designs
Almost two months ago, it was in the news that Royal Enfield would go to great lengths on the general customization of its bikes, and now it appears that the company has already begun taking steps in this direction. The company has introduced a range of aftermarket silencers for the Royal Enfield classic 350, which is perhaps the company's best-selling model in recent years. The prices of these final packages start from Rs 3,300 and reach Rs 3,600. Royal Enfield offers a total of 16 silencer options for Royal Enfield Classic 350.
Customers can choose from 16 different after-market options of silencers to choose from
The silencers can be purchased in silver/chrome or black and will be offered in three styles, which are straight cuts, oblique and pointed pieces. Customers cannot order silencers directly and deliver them to their homes. They will have to place an order on the website, with their nearest sales agent and install it from there.
Royal Enfield is looking to go big on mass customisation of its motorcycles
Royal Enfield seeks to go to great lengths to fully customize its motorcycles.
The company has determined that universal motorcycle customization will be important in the future and Royal Enfield plans to make this option available to all of its customers. The main idea is to make the customer more involved in the purchasing process and provide differentiation and personalization. Royal Enfield wants to create each motorcycle as a unique piece of machinery and everything will be done in the same factory.
The company's next launch will be Royal Enfield Meteor 350, which will be a new motorcycle and a new platform along with a new 350cc engine.
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