Honda has achieved a significant milestone with the Elevate SUV, surpassing one lakh (100,000) sales globally. A major contributor to this achievement is the Indian market, where the Elevate has gained immense popularity. Manufactured in India, this mid-size SUV is also exported to markets like Japan and South Africa, solidifying its presence on the global stage.
With its competitive pricing, feature-rich cabin, and reliable performance, the Elevate has become a preferred choice for many buyers. Let’s dive deeper into what makes this SUV a success.
Honda Elevate: A Look at Its Success
Sales Breakdown and Buyer Preferences
Honda revealed key insights into the Elevate’s sales trends:
- Top Variant Preference: 53% of buyers opted for the top-spec ZX variant.
- Transmission Choice: 79% of customers chose the CVT over the manual transmission.
- Popular Colors: Platinum White Pearl (35%) and Golden Brown Metallic (19.9%) accounted for 55% of total sales.
- First-Time Buyers: 22% of Elevate buyers were purchasing their first car.
- Additional Household Car: 43% of buyers added the Elevate as a second or third vehicle in their garage.
These numbers highlight the SUV’s growing appeal across different buyer segments.
Key Features and Specifications
Engine and Performance
The Elevate is powered by a 1.5-litre, 4-cylinder naturally aspirated petrol engine, offering:
- Power Output: 121 PS @ 6,600 rpm
- Torque: 145 Nm @ 4,300 rpm
- Transmission Options:
- 6-speed manual
- 7-step CVT automatic
While the engine provides smooth city drives, it lacks a turbocharged or hybrid option that some rivals offer.
Feature-Rich Cabin and Safety
Honda has equipped the Elevate with a variety of modern features:
- Infotainment & Connectivity:
- 10.25-inch touchscreen infotainment system
- 7-inch semi-digital driver display
- Wireless charging pad
- Single-pane sunroof
- Safety Features:
- ADAS (Advanced Driver Assistance System) for enhanced safety
- 6 airbags
- Anti-lock Braking System (ABS) with EBD
- Electronic Stability Control (ESC)
- Hill Hold Assist
The inclusion of ADAS is a strong selling point, offering features like lane keep assist and adaptive cruise control, making the Elevate safer and more modern.
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Why Is the Honda Elevate Popular?
Here’s what makes the Elevate stand out:
✅ Elegant Design: The Elevate has a clean, sophisticated look with a bold stance.
✅ Spacious Interior: Ample legroom and headroom make long drives comfortable.
✅ Large Boot Space: A 458-litre boot capacity makes it practical for families.
✅ Smooth Ride Quality: Well-tuned suspension provides a stable and comfortable drive.
✅ Reliable Performance: The 1.5L petrol engine ensures a refined driving experience.
However, there are some drawbacks:
❌ Lack of Premium Features: No ventilated seats, powered front seats, or panoramic sunroof.
❌ No Turbo or Hybrid Engine: Rivals offer more powerful engine options.
❌ Average Highway Performance: While great in the city, it lacks the punch for aggressive overtakes.
Honda Elevate: Pricing and Rivals
The Honda Elevate is priced between ₹11.69 lakh and ₹16.73 lakh (ex-showroom). In the competitive mid-size SUV segment, it faces rivals like:
- Hyundai Creta
- Kia Seltos
- Volkswagen Taigun
- Skoda Kushaq
- MG Astor
- Maruti Grand Vitara
- Toyota Urban Cruiser Hyryder
Despite the strong competition, the Elevate has carved out a niche for itself, thanks to Honda’s reliability and the SUV’s well-balanced package.
Honda Elevate: Sales Growth Over Time
To understand how the Elevate has performed globally, here’s a look at its sales growth:
Month |
Sales in India |
Global Sales |
First 6 months |
40,000+ units |
50,000+ units |
1 Year |
80,000+ units |
1,00,000+ units |
The SUV’s increasing sales indicate its growing reputation in domestic and international markets.
Conclusion: A Big Win for Honda
Honda Elevate achieving 1 lakh sales globally is a major milestone, proving its success in India and beyond. Its elegant design, spacious cabin, strong safety features, and Honda’s brand trust make it a compelling choice. While it lacks some premium features and powertrain options, it continues to attract buyers looking for a reliable, comfortable, and feature-packed SUV.
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