Foto

Harley Davidson launches all-electric motorcycle brand \'LiveWire\'

Harley-Davidson Inc. On Monday, launched an all-electric motorcycle brand "LiveWire," the company to ramp up bets on the rapidly growing electric-vehicle market.

The "LiveWire" division, named after Harley's first electric motorcycle, introduced in 2019, is set to release its first branded motorcycle in July.

The company said in February it would create a separate division focused on electric vehicles, as it aims to attract the next generation of younger, more environmentally conscious riders.

livewire Harley-Davidson,livewire,electric motorcycle brand,Harley,electric,Harley-Davidson Inc

"We are seizing the opportunity to lead and define the electric vehicle market," Chief Executive Officer Jochen Zeitz said in a statement on Monday.

LiveWire also plans to innovate and develop technology applicable to Harley-Davidson electric motorcycles in the future.

Also Read: 2021 Isuzu D-Max Hi-Lander, V-Cross launched at Rs. 16.98 lakh

previous POST
foto
2021 Isuzu D-Max Hi-Lander, V-Cross launched at Rs...
NEXT POST
foto
Top 7 Affordable Cars With Air Purifiers - Autonex...

Related Posts

foto
Skoda India launches new range for Kushaq and Slav...
foto
MG Motor to launch its most premium electric car, ...
foto
Citroen C3 Aircross Dhoni Edition launched; prices...
foto
Bajaj CNG bike to be unveiled on 5 July