Nothing captures the pulse of India’s electric revolution quite like a best-seller milestone. Picture the energy on the street as the MG Windsor EV—JSW MG Motor India’s flagship electric car—silently zips past traffic, its popularity growing from metro highways to small-town bylanes. In just a little over 400 days since its October 2024 debut, the MG Windsor EV has sold 50,000 units, making it the fastest four-wheeler EV in India to achieve this mark—a milestone that marks a shift in the nation’s mobility story.
MG Windsor EV: What Makes It a Hit?
- 50,000 units sold in only 400 days—a pace unbeaten by any other EV in India.
- Steady sales of 3,800+ units every month, often crossing 4,000, with surging demand in both metro and Tier-2/3 areas.
- Windsor EV has propelled MG’s market share in the EV segment from around 16% to as high as 41% within months of launch.
- Surpasses rivals like Tata Nexon EV, Mahindra XUV400, and Hyundai Creta Electric to become the fastest-growing electric four-wheeler in the country.
Leadership Speaks: Why Windsor EV Stands Out
At the 50,000 sales milestone, Anurag Mehrotra, MD of JSW MG Motor India, remarked that the mission was “to offer a mobility solution that is practical, stylish, and value-driven, while accelerating the adoption of electric vehicles in India”. He credits Windsor’s rapid acceptance to customers’ readiness to embrace electric mobility, saying, “This milestone energizes us to deepen our commitment to New Energy Vehicles. Our vision is to deliver exciting experiences every time.”
Windsor EV Features & Variants
The Windsor EV’s popularity comes from a balance of smart pricing, range, and features:
- Power: 134 hp, 200 Nm torque
- Battery: Choice of 38 kWh (MIDC: 332 km) or 52.9 kWh (MIDC: 449 km) packs
- Performance: Single motor, FWD, brisk acceleration
- Price: Starts at ₹13.99 lakh (standard), with Inspire Limited Edition at ₹9.99 lakh (BaaS model, battery as a service)
- Monthly Service: BaaS plan at ₹3.9/km
- Cabin: Upmarket features, modern tech, business class comfort with reclinable ‘Aero Lounge’ seats, 15.6-inch touchscreen, 8.8-inch digital display
- Safety: Six airbags, 360-degree camera, Level 2 ADAS, parking sensors, TPMS
Comparison Table: MG Windsor EV Key Specs
|
Feature |
MG Windsor EV 38 kWh |
MG Windsor EV 52.9 kWh |
|
Power |
136 PS |
136 PS |
|
Torque |
200 Nm |
200 Nm |
|
MIDC Range |
332 km |
449 km |
|
Starting Price* |
₹13.99 lakh |
₹18.39 lakh |
*BaaS Inspire Limited Edition: ₹9.99 lakh + battery rental
Why Windsor’s Record Matters
- Signals improved EV adoption even beyond urban centers; new buyers hail from Tier-2/3 cities and first-time EV owners.
- MG Windsor’s pace shows consumer trust in practical range, fair pricing, and value-laden features.
- Sets new benchmarks for rivals to follow; pushes mainstream automakers to accelerate their EV rollout plans.
Takeaway
The success of the MG Windsor EV isn’t just a number—it's a symbol of how Indian families, first-time car buyers, and tech-savvy commuters are rapidly making EVs their preferred ride. Windsor’s journey demonstrates what a smart, well-priced electric vehicle paired with wide accessibility can achieve in a country at the heart of the global green mobility shift.
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