When Bollywood meets electric mobility, sparks fly — and this time, it's green! In an exciting development for India’s electric vehicle sector, popular actor Ajay Devgn joins BGauss as brand ambassador, lending his star power to one of India’s emerging e-scooter brands. Backed by the RR Global Group, BGauss is aiming to become a household name in India’s growing electric two-wheeler space, and this partnership marks a strategic move to connect with the masses.
A Big Boost for Electric Mobility
Since BGauss has appointed Ajay Devgn as their brand ambassador, the company intends to boost its visibility across India. With his formidable on-screen presence, and off-screen credibilty, Ajay Devgn is the perfect choice for a brand that offers practical and dependable eco-friendly transport options for Indian roads.
Why This Partnership Matters
Hemant Kabra, Founder and Managing Director of BGauss, shared,
“Ajay Devgn’s integrity and mass appeal perfectly resonate with our brand ethos. His partnership will help drive our message of sustainable urban mobility to every corner of the country.”
Also Read: Neeraj Chopra Joins Audi India as New Brand Ambassador
BGauss’s Big Expansion Plans
The partnership isn’t just about celebrity endorsement—it comes at a critical time when BGauss is expanding aggressively. The company aims to scale its operations and diversify its electric two-wheeler lineup over the next two years.
Key Highlights of BGauss’s Vision:
- Launch of new electric two-wheelers and cycles
- Expansion of dealership network across India
- Focus on practical designs built for Indian roads
- Continued investment in R&D for performance and reliability
Spotlight on BGauss RUV 350 and C12 Series
BGauss’s flagship model, the RUV 350, is positioned as a robust and comfortable e-scooter suited for both daily commutes and longer rides. Meanwhile, the latest version of the C12 features:
- A bold dual-tone colour scheme
- A TFT display for easy navigation and control
- A 2500W hub motor
- Top speed of 60 km/h
- Range of up to 123 km on a single charge
This lineup demonstrates BGauss’s focus on combining performance, design, and sustainability.
Backed by Big Investors
The growth trajectory of BGauss is supported by Bharat Value Fund, led by renowned investors Madhu Lunawat and Darshan Patel (of Vini Cosmetics fame). This infusion of capital and strategic insight puts the company in a strong position to challenge established players in the EV space.
Conclusion
With Ajay Devgn as brand ambassador, BGauss is clearly focused on connecting celebrity impact with the growing need for sustainable urban transport. BGauss has some solid products, equally robust expansion plans, and a powerful vision for the brand. BGauss is not just a manufacturer of electric scooters, they’re creating the future of mobility in India - Whether you ride for work or for the planet, BGauss will ensure you ride with performance and purpose, and now that Ajay will be along for the ride, we can assure it will be more exciting than ever.
Also Read: Maharashtra New EV Policy Targets 30% Adoption by 2030